ASG (ActionSportGames) is a worldwide leader in the business of replica firearms and accessories manufacturing, including Airsoft guns, Airguns, Co2 guns and firearms replicas. ActionSportGames was founded in April 2003 as a merger of the two largest Danish distributors of Airsoft Guns and accessories, Pedersen & Grobelnik A/S (founded 1992) and Vestergaard ApS (founded 1960). For more info on ASG please visit actionsportgames.com.

VISION

G&G also offers OEM and ODM services
It is ASG's vision to be the preferred business partner and market leader on the global market within action oriented leisure time and hobby articles for entertainment, sport and personal challenge (within the category Airsoft and Airguns with related accessories).

MISSION 4P 

ASG MISSION 4P

Professionalism
It ASG's mission to deliver products and services that create added
value for suppliers, wholesalers, retailers, and end-consumers. 

Partnership
The supplier perceives ActionSportGames as a necessary (via
licenses and market-channels) and professional (via competences) 
partner within sales, marketing, and distribution.

Profit/Business
The customer is offered an exciting assortment of popular and
demanded products at the right price/delivery time and service

Pleasure/Experience
The end-user is offered a unique action experience and a guarantee 
for support and service now and in the future.

ASG Headquarters

ASG

ASG specializes in 1:1 scale replica guns and accessories for fun, action, sports, entertainment and collection. The assortment consists mainly of licensed models and exclusive subbrands of ActionSportGames. One of ASG's goals is to become the preferred supplier in the firearms replica business through worldwide license agreements, quality brands and premium service – before, during and after sales.

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